Gabriella Cardoso — Portfolio

For Lele Burnier’s Christmas campaign, we embraced a minimalist and editorial approach to create a striking visual concept. The set featured a green box, symbolizing a Christmas gift in an abstract and modern way, avoiding the obvious festive clichés.

This design placed the focus entirely on Lele and her vibrant red dress, using the contrast between the green backdrop and the outfit to enhance the visual impact. The clean and geometric aesthetic highlighted both the influencer and the fashion piece, aligning with the campaign's sophisticated and contemporary tone.